STANDAGE Co., Ltd. (Minato-ku, Tokyo; President and CEO: Akinori Adachi; hereinafter referred to as Standage) has changed the name of its trade package service for small and medium-sized enterprises from "Marunage Trading" to "Omakase Trading" from Monday, November 25, 2024.

 

■ Demand increases amid weak yen: Trade-for-small- and medium-sized businesses reach 250 companies in two years
Standage is working on developing and operating trade DX products that will take trade infrastructure to the next stage, including a new trade settlement system that utilizes blockchain and stable coins. As part of its efforts to increase the number of domestic trade players and expand the market, Standage is working to support domestic companies with no experience in expanding overseas.

 

This service was launched as an effort to provide comprehensive support for small and medium-sized enterprises in establishing trade relationships, and was affected by the persistent depreciation of the yen since the end of 2010. The cumulative number of contracted companies exceeded 100 at the end of August 2011 and 150 in February 2012. As of August 29, 2012, about two years after the official launch of the service, the number of contracted companies exceeded 250.

 

Standage's strength is that it aims to build overseas sales from both the perspectives of "trading company-style offline sales channel development" and "diverse online sales channel development."

 

Since it takes several years to conclude large-scale, sustainable overseas transactions, it is possible to simultaneously conduct sales promotion aimed at general consumers using methods such as cross-border e-commerce, SNS, and live commerce, and build up small to medium-sized overseas sales while aiming to conclude full-scale trade transactions.

 

This is a strength unique to Standage, which has a wealth of former trading company personnel and an overseas marketing team with in-depth knowledge of the market, and it has gained strong support especially from small and medium-sized companies that find it difficult to make investment decisions based on uncertain profits several years down the line.

 

With this change in the service name, Standage aims to further expand the popularity of "Omakase Trade," and will continue to contribute to the expansion of global and Japanese trade markets and regional revitalization by supporting the exports of domestic companies.

 

■About Standage
Founded in March 2017. With a vision of "creating a world where all countries have equal access to all goods," the company is developing a new trade settlement system that utilizes blockchain and stable coins to enable the safe, secure, and inexpensive simultaneous exchange of "goods" and "money" regardless of region or country. Seeing its main market to be emerging countries, including Africa, the company established a base in Nigeria shortly after its founding and began trade with Africa. Not limited to the trade settlement field, the company develops and provides systems that realize digital transformation for the entire trade system, including market development, ordering and international logistics, while also working to support exports by small and medium-sized enterprises in order to increase the number of new domestic trade players.

◇ "Omakase Trade" service official website:https://standage.co.jp/service/marunage/

Established: March 2017

Representative: President and CEO Akinori Adachi

Capital: 608,568,500 yen (including capital reserve of 302,782,500 yen)

URLhttps://standage.co.jp/