[Success Story Revealed] Why Dubai Now? How to Develop Sales Channels and Start Exporting to the Middle East Market for Small and Medium-Sized Manufacturers

Dubai, the economic hub of the Middle East, attracts wealthy individuals and businesses from all over the world.

With its high per capita purchasing power and world-class hub function, Dubai is attracting keen attention from Japanese small and medium-sized manufacturers as a "gateway" to expanding sales channels throughout the Middle East and Africa.

However, due to different business practices and physical distances compared to Europe, America, and Asia, "We're interested, but we're worried because we don't know the actual situation on the ground." "We can't imagine whether our products will be accepted." "We don't know where to start." For these reasons, many companies are hesitant to expand into the market.

In fact, many small and medium-sized enterprises that have successfully developed sales channels in Dubai did not start with huge budgets or local connections.

They have a correct understanding of the market's characteristics and are starting exports in the right steps. This seminar will explain the latest trends in the Dubai market and the market's potential, explaining "why now is the time to enter the market."

Furthermore, we will explore the characteristics of Japanese products that are valued locally and specific approaches to market entry, incorporating case studies of small and medium-sized manufacturers that have successfully developed sales channels in Dubai.

In the second half, we will introduce concrete solutions for achieving exports while minimizing risks, even without local representatives or specialized knowledge.

[Main lecture contents]

• Riding the wave of a weaker yen! The current state of the Dubai market and opportunities for Japanese companies

Why is Dubai chosen? Its role as a hub for the Middle East and Africa markets.

• [Case Study] Common Traits and Winning Strategies of SMEs That Successfully Expanded into Dubai

Common hurdles faced by companies with no export experience and how to overcome them.

・"Omakase Trading" - a one-stop service that supports everything from trade operations to market development.

*Please note that the lecture content is an example and may be changed without prior notice.

We will provide a clear roadmap to dispel the image that "the Middle East is a high hurdle" and take the first step into this huge market. Please join us.