【成功事例あり】中小食品メーカーの”はじめての海外輸出”ステップガイド ― 商品選定から販路開拓まで ―

Wednesday, July 8, 2026 14:00 - 15:00

[Success Stories Included] A Step-by-Step Guide for Small and Medium-Sized Food Manufacturers' First Overseas Exports - From Product Selection to Market Development -

Event Outline

"We want to sell our food products overseas, but we don't know where to start." This is the most common question we hear from executives and managers at food manufacturers.

While the domestic food market continues to stagnate due to a declining population and a prolonged trend towards saving money, demand for Japanese food is increasing year by year overseas, driven by the popularity of Japanese cuisine and growing awareness through inbound tourism.

In fact, export cases from small and medium-sized food manufacturers, including confectionery, seasonings, frozen foods, and alcoholic beverages, are steadily accumulating, and food manufacturers account for approximately half of the more than 450 companies that have adopted our "Omakase Trading" service.

On the other hand, it's also true that many companies get stuck at the first three hurdles: "Which country and sales channel should we start with?", "Which product should we focus on?", and "How can we meet the requirements for expiration dates and other specifications?".

This seminar will provide concrete examples of practical steps, from product selection to market development, based on the success stories of three small and medium-sized food manufacturers.

[Main lecture contents]

Why should small and medium-sized food manufacturers target overseas markets now? — The current state of the domestic market and trends in overseas demand.

Which country and which product to start with—combinations that sell, as seen from case studies.

• Case studies of three small and medium-sized food manufacturers that successfully developed new sales channels.

How to overcome the initial hurdles (standards, expiration dates, logistics)

Introducing our trade agency service, "Omakase Trade"

*Please note that the lecture content is an example and may be changed without prior notice.

This seminar is for those who want to expand their food business overseas but don't know where to start. It will provide concrete action plans. Please join us!

Recommended for:

For representatives of small and medium-sized manufacturers who want to sell their food products overseas but want to know the specific steps to take to get started.

Food manufacturers who want to gain insights from successful case studies to help them decide which country and sales channel to target first.

This is for those who want to understand the practical challenges related to standards, expiration dates, logistics, etc., based on real-world examples.

Those in charge of food businesses who have already made some progress but are stalled due to a lack of resources and expertise.

Speakers

  • 片岡大地

    STANDAGE Co., Ltd. Sales Manager

    Daichi Kataoka

    Annual500We provide customized overseas market development strategies to companies of 100,000 yen or more.


    In collaboration with local banks and chambers of commerce in the Kanto, Chugoku, and Shikoku regions, we support local businesses.They engage in activities to raise awareness about overseas exports, and with a broad perspective and steady efforts, they support Japanese companies.Support is also provided. Potential service areas include Asia, North America, Europe, and the Middle East.We offer optimal strategies tailored to each area, spanning a wide range of regions from East Asia to Africa.


    From sales methods at trade showsECWebsite operation, and furthermoreSNSBrand utilizingFrom the initial stages to the final, we offer a flexible and wide-ranging approach, both offline and online.In response, we propose sales channel development strategies that meet the needs of the times.

Seminar details

Date and time

Wednesday, July 8, 2026 14:00 - 15:00

cost
free
place

Held via Zoom (For details, please refer to the automated email sent after registration)

Note
  • Speakers and programs may be changed without notice due to unforeseen circumstances.
  • Please note that if we determine that your participation in this seminar is inappropriate, such as if you are a member of a competing company, we may refuse your participation.
  • Please note that if the email address you entered is incorrect, your email may not be delivered.
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